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Dr. Jonathan Kaplan, MD, MPH, Founder of BuildMyBod

"You've taken everything we do and built this amazing primer for people to get started and follow through with their Instagram marketing."

Dr. Cynthia Diehl, MD, FACS and miraDry Medical Director

“Really liked this course, it's great! Perfect for understanding how to leverage Instagram. A lot of us are getting left behind for not knowing it.”

Lanna Cheuck, DO, FACS and Founder of FACE Training

"Steve and his team put together an awesome video for our Medspa training. Give them my highest recommendations without reservations!"

Jason Bloom, MD, Double Board Certified Facial Plastic Surgeon

“Working with Steve and his team has been essential to showcasing our higher standard of care at our practice to our patients on Instagram."

Vanessa Florez, Founder of Aesthetic Everything

“We sold $20K and booked a 120 location corporation client for an expo from the video they created and produced. It was amazing!”

One Patient = ROI

One-Time Fee. No Subscriptions. No Membership Fees. It's that Simple.


Proven 9-Step System to Grow Your Practice

Drive More Consultations + Bookings on Instagram

  • 1

    Welcome to The Instagram Video Course for Aesthetics!

  • 2

    Lesson 1: How to Set Up Your Practice Instagram Profile

    • Lesson 1 Free Preview

    • A: Set up and Optimize Your Profile

    • B: Build Your Following

    • C: The Keys to Quality Content

    • D: Captions, Tags, Mentions, and Hashtags

    • Hashtags in Aesthetics

    • E: Time to Post

  • 3

    Lesson 2: How to Use Your Smartphone to Create High Quality Instagram Videos

  • 4

    Lesson 3: The 5 Types of Instagram Videos Your Patients Want to See

    • A: Instagram Profile Videos

    • B: Instagram Stories

    • C: Boomerang Videos

    • D: IG Live Videos

    • E: Profile Highlights

  • 5

    Lesson 4: How to Create Instagram Videos That Drive Revenue

    • A: Entertain + Educate

    • B: Share Your Practice Story

    • Story 101: Tips + Techniques

    • C: Know Your Patients

    • D: Address Your Patient Fears

    • E: Features 1st, Benefits 2nd

    • F: Call to Action

  • 6

    Lesson 5: The 5 Ways to Showcase a Higher Standard of Care on Instagram

    • A: Transparency

    • B: Post-Op Care

    • C: Concierge Service

    • D: Reviews

    • E: Credentialing

  • 7

    Lesson 6: How to Turn Instagram Followers into Loyal, Lifetime Patients

    • A: Reach

    • B: Acquisition

    • C: Conversion

    • D: Retention

  • 8

    Lesson 7: How to Target, Engage, and Convert Millennial Patients on Instagram

    • A: Treat Your Selfies

    • B: Showcase Personality + Results

    • C: Influencer Marketing

  • 9

    Lesson 8: How to Ensure Your Content Is Compliant on Instagram

    • A: Instagram Rules + Regulations

    • B: Online Claims

    • C: FTC Disclosure

    • D: HIPAA Compliance

    • On-Camera Release

  • 10

    Lesson 9: How to Maximize Patient Retention and Satisfaction Using Instagram

    • A: Set Expectations

    • B: From KOL's to KPI's

    • C: Satisfaction

    • D: Ambassadors

    • PRO TIP Master Checklist

    • Instagram Glossary

    • Call to Action Template

    • Company Pitches

    • Create Your User Persona


You will also receive a growing library of tutorials, lessons, and step-by-step Instagram guides with your exclusive access to our proven system. (VALUE $1691)

  • Private Facebook Group

    Membership to our Private Facebook Group and access to our team of experts, with daily tips, tricks and tutorials to help drive more bookings. (VALUE $297)

  • Video Production Checklists

    Curated list of the best lighting and sound gear, production checklists, and on-camera releases for aesthetic practice video production. (VALUE $397)

  • 10+ Industry Downloads

    Instagram Glossary, Hashtag and How-To Guides, Patient Persona Checklists and 40+ Protips from KOLs to accelerate your growth. (VALUE $997)

Satisfaction Guaranteed

If you're not satisfied, we'll make it right. No questions asked. 



Steve Seidel

CEO & Founder of The Seidel Agency and Former Acting VP of Marketing for Cearna Aesthetics

Tamara Krinsky

Video Team Strategist, Emmy Award-Winning Writer and TV Host for Science Channel

Nic Mora

Instagram Video Influencer and TV Host for Bravo TV, Yahoo, and AXS TV

Zach Jordan

Co-Founder MyAlzheimers Story Project and Former VP of Marketing for Restore Fitness

Maggie Knowles

Founder of Muse Relations and Former Influencer Manager for Cearna Aesthetics

Instagram Made Easy!

Activate your page in under 20 minutes with up to 5 video formulas for each lesson.


How will our course help you?

  • Are you a medical practice seeking content designed specifically for aesthetics?

    ☑️ YES.

  • Do you want to connect and engage with paying patients on Instagram?

    ☑️ YES.

  • Do you want to use Instagram to help drive more bookings?

    ☑️ YES.

  • Do you want to learn effective ways to tell your story, build community and showcase expertise?

    ☑️ YES.

  • Do you want to empower your staff to quickly create engaging videos, using only a phone?

    ☑️ YES.

  • Do you want a proven content system to learn at your own pace?

    ☑️ YES.

Proven, effective and affordable.

For Limited Time Only

Early Access

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